The Bajis is an Instagram account that features hilarious reels made by two sisters, Shazma and Soha. Their content challenges stereotypes associated with Muslims by portraying the same in a humorous way that appeals to both Muslims and non-Muslims alike. While the sisters originally hail from Uttar Pradesh, they now reside in Delhi, India. Shazma is an engineer and Soha is a journalist, but they quit their well-paying jobs to focus on content creation as a full-time job, which has earned them growing stardom.

Shazma and Soha consistently create content on their Instagram page and YouTube channel. They use a satirical comedy infused with lots of humor to address societal stereotypes about Muslims, particularly women. The sisters aim to provide a more honest representation of Muslims by shifting the gaze from the cliches of kohl-rimmed eyes, flowy Urdu, ghazals, and biryani that have been perpetuated in Bollywood movies. Instead, they highlight the small aspects of a Muslim middle-class family and how they shape their day-to-day living.

The Bajis got famous for their slapstick humor in a series with Shirin Sewani, a non-Muslim friend who visits an ordinary Muslim family. Shirin converses with her friend in Urdu but is baffled to know that her Muslim friend is eating "tinda," a vegetable and not non-vegetarian food. Even the Ramzan part of the series is a hilarious take on our understanding of Muslims.

Shazma and Soha also play the roles of judgmental aunties, makeup artists, and angry-adorable mothers with absolute ease but complete hilarity. Most of their videos are in the Rampuri accent, a dialect that is popular in the northwestern part of Uttar Pradesh, where the Bajis are originally from. Some viewers accuse them of making fun of a section of people, but they are only representing the group. For example, when a frustrated mother charges towards their child with a slipper, it is not to show the mother in a bad light, but as a mere human who also gets angry.

The Bajis' YouTube channel is also filled with humorous observations presented in the form of vlogs. Their "Shabbo and Gulafshan" series is particularly brilliant, featuring the characters Shabbo and Gulafshan played by Shazma and Soha respectively. The Bajis have earned a growing fan base with their content that challenges Muslim stereotypes and represents the group more honestly.

The Bajis Won’t Let You Breathe: How Two Sisters Are Challenging Stereotypes With Their Hilarious Reels