BehindWoods, an infotainment channel, recently awarded Niharika Nm as the best content creator. In her recent Instagram post, Niharika shared her gratitude to Behindwoods as well as showed the BTS of the event. She wrote:

“There’s not a single feeling in the world that compares to seeing my beautiful mumma beaming 🤍

Also, please swipe to see me fully blushing coz THE Nayanthara said the nicest things to me and my heart was too weak 🥺

Thank you for the honour and the memories @behindwoodsofficial 🙏🏻”

Watch the post here: https://www.instagram.com/p/Crh_GfirX0l/

Now, let’s look and take inspiration from Niharika’s journey so far as an influencer and content creator.

Niharika’s Journey as an Influencer

Niharika NM is one such individual who has used social media as a platform to showcase her talent, connect with people, and grow her brand as a digital creator. In this blog post, we will explore Niharika's journey to success as a social media influencer and how she has built a strong following on various social media platforms, currently she has over 3.2 million followers on Instagram.

Watch her in a shoot for Nykaa with Priyanka Chopra:

https://www.instagram.com/p/Ckzwp_YjDni/

Niharika NM is a digital creator who is passionate about fashion, beauty, lifestyle, and travel. She started her journey as a content creator on Instagram, where she would share her fashion and beauty looks. Over time, she gained a loyal following of people who appreciated her style and creativity. Her content was well received, and her followers started engaging with her more often, leaving comments and sharing her posts. Niharika realized that she could leverage this engagement to grow her following and establish herself as a social media influencer.

Niharika's success as a social media influencer did not happen overnight. It took a lot of hard work, dedication, and persistence to get to where she is today. She made a conscious effort to create high-quality content that resonated with her audience. She also invested in her skills by taking courses in photography, videography, and social media marketing. This helped her create content that was visually appealing and engaging, which in turn helped her attract more followers.

As her following grew, Niharika started collaborating with brands that aligned with her interests and values. She worked with fashion and beauty brands to promote their products on her Instagram feed and stories. Her followers trusted her recommendations and were more likely to purchase products that she had reviewed and recommended. This helped Niharika establish herself as a credible and trustworthy influencer, which further helped her attract more brand partnerships.

Niharika also expanded her presence on other social media platforms like YouTube and TikTok. She created content that was specific to each platform and leveraged the unique features of each platform to engage with her audience. Her YouTube channel features travel vlogs, fashion lookbooks, and makeup tutorials, while her TikTok account features short-form videos that showcase her creativity and personality. By diversifying her content across multiple platforms, Niharika was able to reach a wider audience and grow her following even more.

One of the key factors that contributed to Niharika's success as a social media influencer is her ability to connect with her audience. She always makes it a point to reply to comments, engage with her followers, and listen to their feedback. This has helped her build a strong community of followers who trust her and value her opinion. Niharika is also very transparent and authentic in her content, which has helped her establish a genuine connection with her audience.

Congratulations on winning the awards, Niharika. We always love watching your content.

Niharika Nm Wins BehindWoods’ Best Digital Content Creator Award