Elon Musk is working on a promise he made to app creators on X. X is developing a feature that will allow subscribers on the platform to share their email contact information with the creators they follow if they want to.

Here's how it might work: X is creating a new option, as seen in a screenshot posted by X News Daily. This option will appear when you subscribe to a creator, allowing you to choose whether or not you want to share your email.

If you opt in, the creator will get your email. This could be helpful for creators because it provides a way for them to directly contact subscribers, like sending special offers or moving to a different platform with those contacts.

Usually, social media platforms consider this kind of contact information private, but X is changing that. This move could attract more creators and brands to the platform since they can now think about how to use this to expand their reach both on and off X.

For example, brands could offer exclusive deals to subscribers and then use the collected emails to build their own email lists.

This is one of the ways X is making its platform more appealing to creators and businesses. It adds to the recently launched ad revenue-sharing program, which is already helping many of its top users earn money directly from their content.

All in all, X is working to make its platform more attractive to creators and businesses. While there might be some challenges, like users posting engagement bait to earn more from the ad program, X aims to keep its top users active, which could lead to more engagement overall. With just a small fraction of its users creating the majority of the content on X, keeping these top users happy is crucial for the platform's success.

Elon Musk Plans Email Sharing for X Subscribers